Cool Idea of Prime Day: Libro.fm Thanks Indies

Today, Amazon Prime Day, Libro.fm is celebrating "all the things that make independent bookstores the heart and soul of their communities" by replacing its usual homepage material with the "Where You Shop Matters" campaign.

Stephanie Ballien, director of marketing of the digital audiobook platform, explained: "It's not about being better or worse, it's about book lovers having a choice in where they purchase books and understanding that their choice has an impact on their local community. We are using this day to thank independent bookstore customers and communicate why bookstores matter."

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